Christmas Marketing Slogans To Use This December

Figuring out what customers want isn't the tricky part of Christmas. Customers want decorated Christmas trees, Santa Claus, holiday cheer, and a winter wonderland. The difficult part is finding ways to make your Christmas gifts stand out in a holiday season where every business competes for every customer.

So what do companies use to make their Christmas deals stand out? Slogans!

What makes good Christmas marketing slogans?

Most of the ideas your team comes up with will likely have been used before, so there's no need to worry if you don't feel your slogan will be completely original. Christmas is the time of year tradition after all!

A good Christmas slogan will match the product it sells, evoking the strongest aspect of the Christmas experience that your offer provides. This might mean a simple "Make yours a merry Christmas!" or it could be a more wintry "Let it snow!".

Your slogan needs to capitalise on your customer's feelings when considering your product, creating a robust seasonal emotion to draw them into the sale.

There are different ways of doing this, so let's try some examples to help you realise which Christmas slogan best suits this year's offer.

Traditional Christmas slogans

Traditional Christmas slogans tend to be those you expect to see every year, but consumers often relish the familiarity, reliability, and simple joy they provide:

Merry Christmas, love Santa Claus

'Tis the season to be jolly; deck the halls with our Christmas deal

Have yourself a merry little Christmas

Find the Christmas spirit with our prices on spirits

You'll hear the bells ringing when you find out about our knockdown prices

Holy Christmas! It's our December sale!

Typical features in traditional slogans

If you're aiming for a traditional angle on your Christmas marketing, some handy features to include might involve phrases and things found in carols or the nativity, such as angels; stars; holly; shepherds and sheep. There's no shortage of traditional Christmas symbols that many will remember from childhood. 

Target emotions of traditional slogans

Traditional seasonal marketing focuses on the family, community, and lighting up the darkest time of the year with light and warmth. Your marketing should therefore focus on showing how your products could bring joy to family and friends.

How to use your Christmas marketing slogans

Once you’ve found your Christmas advertising slogans, the next step is using them consistently and strategically across your marketing channels.

Keep slogans short, upbeat, and easy to digest at a glance especially during the busy holiday period when attention spans are short! Pair them with strong visuals, festive colours, and clear calls to action to maximise impact. Remember: repetition is key. The more often customers see your message, the more likely it is to stick.

Here’s how to use a Christmas slogan across different platforms:

• Put it in email subject lines: Use the slogan as a hook to boost open rates and create instant festive appeal.

• Attach it to social media posts: Pair the slogan with eye-catching visuals or short videos to encourage sharing and engagement.

• On In-store signage: Feature the slogan all over your store to create a cohesive festive atmosphere and guide customers toward seasonal offers.

• Add it to website banners: Place the slogan at the top of landing pages to set a clear seasonal theme and direct users toward holiday deals.

• Don't forget print materials: Use the slogan as a bold headline on flyers, menus, brochures, and posters to keep your message consistent offline.

Funny and humorous Christmas slogans

Humour is one of the most effective ways to cut through the December noise. The days may be short, but everyone is looking forward to Christmas, and a light-hearted Christmas advertising slogan can lift the spirits and encourage an easy sale. They also make your brand feel fun and friendly! Here are some examples:

Don’t get your baubles in a twist—shop here for stress-free gifts

Sleigh your shopping list (without slaying your wallet)

Yule love these deals! We snow it

Keep calm and jingle on

Warning: our prices may cause excessive festive cheer

Stocking up? We’ve got you covered—no elves required

Santa called… he wants our bargains for himself

Get your Christmas on—fun, festive, and fabulously priced

Give your Grinches a cheer with our festive deals

Feeling frosty? Warm up with our hot holiday offers

Typical symbols for humorous Christmas marketing

Aim for a party atmosphere, “Christmas gone wrong”, Santa stuck in the chimney, oversized hats and all the bold colours and playful props to amplify your goofy puns!

Target emotions of funny seasonal marketing

Humorous campaigns focus on joy, spontaneity, lightness, and shared laughter. The goal is to make shoppers smile, create positive brand association, and let people know Christmas is more fun at your business.

Merry Christmas slogans

“Merry Christmas” is the classic greeting of the season, and because it’s universal, warm, and instantly recognisable, it works brilliantly in festive marketing. These Christmas promotion ideas lean fully into the warmth, sparkle, and tradition associated with December, making them ideal for retailers, the hospitality industry, gifting services, and family-focused campaigns. After all, at this time of year, doesn’t it just feel good to wish everyone a merry Christmas?

Merry Christmas, from our shelves to your stockings

Make it a Merry Christmas with the right gifts for your loved ones

Bring home the magic! Merry Christmas to all!

Make your meals merry this Christmas with our festive flavours

Wishing you a Merry Christmas with our even merrier prices

Merry Christmas! Make every moment magical this year

A very merry Christmas starts right here

Merry Christmas! Light up your season with our offers

Good tidings, great prices, and a merry Christmas this year

From us, to you and your loved ones, Merry Christmas

Typical symbols for merry messaging

Jolly red typography, snowflakes, twinkling lights, evergreen branches, gift-wrap textures, cosy firesides, stockings, and wreaths all help evoke that quintessential “Merry Christmas” warmth. Plus, you can suggest family and togetherness by including images of people close together, around a table, fire, or Christmas tree!

Target emotions of “Merry Christmas” marketing

These campaigns focus on cheerfulness, warmth, comfort, togetherness, and the pure delight of giving. You’re aiming to create a sense of uncomplicated joy, festive, friendly, and welcoming.

Christmas slogans for evenings by the fire

Plenty of shoppers will think Christmas is the season of warm wishes and gentle evenings of treats and television. For those customers, finding the right slogan to pin beside your biscuit tins or mulled wine might win you their extra purchases:

All I want for Christmas is __

Reindeer pies lit by Christmas lights. It's that time of year for all your food favourites

It's that time of the year! Warm your home with our wonderful deal

Let it snow all season; have a warm and wonderful Christmas with these finds!

Christmas comes once a year: enjoy yours with __

What better way to send love to those you'll miss this Christmas than with __

Come Christmas morning, find me under your Christmas tree

Make sure your gifts bring holiday lights to your loved ones with our glowing gift-wrap service

Enjoy a relaxing, joyful holiday season with 3 for 2 on our range of winter treats

Typical items used to create cosy Christmas slogans

There's no better way to warm than a cosy Christmas slogan. For lots of people, Christmas is a time of sitting by the fire with a hot drink. To market to these consumers, focus on warm images of log fires, bows and wreaths, candles, woolly Christmas jumpers, mulled wine, sugary biscuits, and tinsel-covered Christmas trees.

Target emotions of cosy Christmas slogans

Naturally, to market a cosy Christmas, your adverts will need to feel safe, warm, and indulgent.

 As for most of these Christmas themes, the imagery and design of your marketing materials will be key, but creating a sense of cosiness requires softer tones over the bold colours used in other places.

Wintry Christmas slogans

A white Christmas of snowy streets and the glow of streetlights on wet pavements can be a favourite theme among Christmas shoppers, and might work especially well among hospitality companies, whose restaurants and hotels never look more inviting than when it's snowy outside:

We'll let it snow savings on Christmas deals all December

Come shopping in our winter wonderland!

Don't dream of a white Christmas: make it your own

Snow time like the present to buy yourself a present

It's hard to flake on our once-a-year Christmas deals

Every snowflake is unique, like our Chrismas gifts: just for you

Mother Nature's gift this winter is our organic Christmas ___

It's that time of year to wrap up warm with our __

Typical symbols in winter slogans

Winter themes work well for companies as they don't require the same frantic removal as many other Christmas decorations. They sit throughout the following month until Valentine's Day takes over. Symbols of winter include woolly hats and gloves, smoking chimneys, snow, snowflakes, icicles, holly, nuts and berries, robins, pine, igloos, polar bears, penguins, evergreen trees and many other natural features.

Target emotions of winter slogans

Winter can be difficult to evoke, as emotions associated with the season often conflict with the usual Christmas feelings. Winter evokes introspection and quiet solitude. Nevertheless, a crisp winter morning can inspire positivity, especially when combined with other Christmas themes, which makes incorporating a touch of wintriness into your Christmas marketing very valuable.

Religious and multi-faith holiday season marketing

Faith-based or multi-faith Christmas marketing ideas need to find the balance between respect, inclusivity, and celebration. Many consumers appreciate campaigns that recognise the spiritual element of the holiday season, but it’s important to extend that element to all backgrounds. Here are some slogans to help you market towards values shared across traditions: hope, light, peace, and renewal, and avoid religion-specific phrases, even the word Christmas itself!

Celebrate the season of light with us

Here to help share peace and goodwill this holiday season

Embrace the season’s blessings with thoughtful gifts

Wishing you joy, peace, and love this holiday season

Hope shines bright: find your seasonal essentials here

Celebrate traditions old and new this holiday season

Presents to lift your soul, but not your pocket!

A season of peace and big savings

Find the perfect gifts for every part of your family

This holiday season, share kindness, warmth, and wonder

Typical symbols for inclusive or faith-based marketing

Stars, candles, doves, winter landscapes, lanterns, simple gold or blue palettes, and symbols of light and peace all help communicate respectful seasonal messaging.

Target emotions of faith-based or inclusive campaigns

Focus on tranquillity, reflection, gratitude, spiritual warmth, community, and harmony, those feelings that cross cultural and religious boundaries and unite everybody!

Anti-shopping and minimalist Christmas marketing

Not every customer wants extravagance; many crave simplicity, value, and practicality. Whether they’re low on energy, ideas, or just struggle with the Christmas crowds, Christmas promotion ideas that advertise an easy, all-in-one Christmas shopping spot can be a pleasant relief to those no-nonsense shoppers. Here are some slogans to lean into affordability, ease, and calm—perfect for budget-conscious consumers.

Keep Christmas simple. Here’s your all-in-one Christmas spot

Spend less, stress less: a simpler Christmas starts here

The easy Christmas shop: practical gifts and honest prices

Give thoughtfully, spend wisely this Christmas

Minimal fuss, maximum cheer. Have a calm Christmas shop here!

And breathe! You just found the answer to your Christmas crisis

Everything you need, nothing you don’t

A calmer Christmas begins with practical presents

Simple joys, smart choices, seasonal value. Come on in!

Cut the chaos—wrap up Christmas the easy way

Typical symbols for minimalist Christmas marketing

Muted winter palettes, simple illustrations, plain craft paper, pine branches, clean typography, minimal decorations, and uncluttered layouts emphasise calm and clarity. Minimalist designs for minimalist messaging!

Target emotions of minimalist seasonal marketing

These campaigns tap into relief, calm, financial reassurance, practicality, and the appeal of a holiday that’s peaceful rather than overwhelming.

Slogan ideas for family-oriented Christmas cheer

As a parent, Christmas is a chance to see your children having the time of their lives. It's also a time for all the family to get together, which means buying in bulk and finding ways to provide good value:

Feed the whole family this holiday season with bargain brussels and Christmas day essentials

Discover the magic of Christmas shopping in our winter wonderland

Find your reason for the season with our Christmas day must-haves

Is it even Christmas without __ for all the family

Give your family an early Christmas gift: choose an advent calendar to enjoy all month

Make it a simply beautiful holiday season: we have gifts to win a smile from the whole family

Typical symbols to evoke Christmassy moods

Giving parents, grandparents, children, aunts, and uncles a chance to say merry Christmas to those they love can be a powerful marketing angle that many businesses utilise this season. There are multiple ways to invoke a wholesome sense of family during the holiday season: sharing boxes, ribbon-decorated family packs, children's toys, and matching mum and dad items. It can also be done through the simpler sides of Christmas: the tree, the star, the tinsel, and glittering present boxes.

Target emotions of family-oriented Christmas marketing

Christmas and family go together like ducks and water. Your marketing towards families at Christmas doesn't need to be too complicated and should hope to create a sense of simple warmth and love with a healthy dose of Santa, childish wonder, and reminders of the magic of Christmas.

Santa slogans to market Christmas presents

When it comes to the Christmas season, Santa Claus is a firm favourite for slogans, especially for retailers. Children love him, and as the premier gift-giver, what retailer wouldn't want to be associated with him when the Christmas shoppers head out the door:

Save Santa the trip: buy our bargain gifts

Dear Santa: don't worry about us this year. We got everything we need from ___

Dear Santa, Merry Christmas. Thanks for this awesome Christmas gift

Please your pet with a visit from Santa Paws!

Make sure your cat has a very meowy Christmas with the best Christmas gifts for your pets

Don't rush like Santa on Christmas eve: get ahead through our December delivery offer

Watch out! Santa's flying!

Sorry Santa, but we bet you can't beat these deals

Typical symbols surrounding Santa Claus

Other than Santa himself, there are lots of other figures associated with him that you could use in your marketing slogans: his grotto at the North pole, his elves, his sleigh and reindeer, Mrs. Claus, his red and white outfit (or even the pre-Coca Cola green shade), a sack of presents, or even just his long, white beard.

Target emotions of Santa-based marketing

Sometimes, adults can get so caught up in the Christmas cheer. It bears reminding that more than anything else Santa is symbolic of childhood and the emotion and wonder associated with childhood.

Using Santa Claus in marketing can be most effective around the magical joy of Christmas that children tend to feel most strongly about. So you should create marketing materials that evoke wonder and magic, innocence and youth, jolliness, and that captivating "Christmas spirit"!

Christmas slogans to set a party mood

Christmas is the time to start celebrating the good things in life: friends, family, and fun. So getting your customers in the party mood with your marketing materials is a fantastic way to get them to spend more. It can also lead to some fun, more playful slogans:

Don't get your tinsel in a tangle: Our party pack has you covered

Eat, drink and jingle with cut-price party prices

It's a non-stop Christmas party shop

It's jingle bell time! Get your party poppers and more right here!

Ho, ho, hope you have a Merry Christmas

Welcome to our Christmas price-cutting party: everything's __ off!

Rock around our Christmas shop and get all your party essentials at low prices!

Typical symbols in December party slogans

Whether you're targeting the office Christmas party, the Christmas Eve dances, or anyone living it up in December, there are plenty of Christmas party symbols you can use to set the mood in your slogans: party poppers, Christmas crackers, party hats, champagne, reindeer antlers, elf hats, baubles and much more. Party slogans may well be the place to cut loose with your marketing ideas and get creative.

Emotions of the Christmas party

Everybody knows that parties are the time for unrivalled revelry, and Christmas parties are no different. A precursor to New Year's Eve, whether it's the annual Christmas party at the office, or a family gathering, marketing to party planners means popping the cork on the champagne with bold colour, brightness, extravagance, and a sense of release.

How to create your own Christmas advertising slogans

Short on Christmas marketing ideas? Don't panic. Coming up with a catchy slogan that brings people through the door and drives sales isn't as hard as you might think. Here are a few tips to help you come up with your own slogans that you'll be proud to display across your business!

1. Know what you're looking for. First things first, what kind of angle do you want to go for? Before you try to come up with the phrase, know if you want to be traditional or modern, funny or serious. Do you want to build a sense of the cosy "warm by the fire" Christmas or play to the party-goers? Even when writing a short slogan, planning is important. This will be a key part of your marketing strategy, after all!
2. Know your audience. Your slogan could be promoting your business as a whole, or specific product lines. Your business already targets certain kinds of customers and holds certain brand values to heart, but your slogan is another opportunity to match the right people to the right products, whether it's because of your prices, your products, or anything else you offer. Keep them in mind as you start sloganing!
3. Pick a keyword to orient your slogan around. A snappy slogan will be short and make every word count. A good way to start writing a slogan is to know one word that fits with your plan that you can play with. For example, if you're going for a cosy slogan, you might be thinking of the "crackle" of the fire as it burns. So start thinking "For a cracking time around a crackling fire".
4. Write as many memorable slogans as you can and choose the best one! Now the fun part! Write dozens of slogans for each keyword you think of until you write that mind-blowing slogan you want to run down the street and shout! Don't worry if it doesn't happen right away. Keep moving all the parts around until everything fits into place. Get people's opinions, take a break and come back. Change things! Experiment! And know that your perfect slogan will come to you!

Well known Christmas marketing slogans

Want to write the right slogan? It's always worth looking to successful, real-world examples for inspiration. We've collected some of the most recognisable slogans for Christmases past.

• M&S - This is not just Christmas … this is M&S Christmas. M&S already had a very successful slogan. All they did here is adapt it for Christmas. If your business already has a slogan, why not see if you can follow their lead?
• Disney - From our family to yours. Disney is a family-oriented company, so making that the centre of their slogan makes perfect sense. Positioning themselves as gifting their product to a customer's family, rather than making a sale, has proven a successful Christmas promotion idea.
• M&Ms - "He does exits!", "They do exist!". In a famous advert, M&Ms had their yellow and red sweets bump into Santa in the lounge, only for Santa to be equally surprised to discover these amazing, mythical sweets are real! This light-hearted advert has stuck with consumers, bringing a playful twist to the Santa leaving presents under the tree lore.

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